The Champion Summit that Launched Hundreds Training Innovators and High-Impact Workshops
The Pfizer Dare to Try team wanted to train and upskill over 100 innovators from around the world in a variety of skills and practical capabilities, ranging from using crowdsourcing, ethnography, facilitation and effective storytelling.
We designed a multi-day
champion summit that integrated home-grown instruction alongside expert external instructors. The event was a mixture of inspiring speakers, network activities and intense upskilling and clinical practice.
The skill capabilities of the majority of the 100 innovators dramatically increased and inspired them to commit to each design and conduct a high impact workshop that would drive strategic and financial value within 3 months of departing.
More than 100 workshops were conducted that incorporated various new, cutting-edge techniques. Many of the workshops results had a direct impact on the operations of various brands across geographies. Most importantly there was an inspired increasingly capable army of innovation champions!